By nature and since its origins, CHEP has been and always will be this transient thing.

It’s been a digital agency, a customer experience agency, a creative agency ... always in beta, adapting, evolving, changing, experimenting, tinkering, and thinking about what’s next.

The brand embraces this non-static nature, the imperfect process and the vibrant energy of the agency. Using technical foundations, a bold and confident logo, paired with an energetic array of visuals in colourful movement. The Antsy Expertise nature is dialled up and down throughout the system and the intent is that it continues to evolve over time.